Feb. 7, 2012 6:00 am
Since the dawn of email there has been a term coined ?netiquette?. This term is meant to encourage best practices when we send email. With that in mind it is best to point out through my many years of email use, abuse and refuse the many blunders I have experienced: 1. Sending before you mean to. 2. Forgetting the attachment. 3. Expecting an instant response. 4. Forwarding useless e-mails. ...? Read?MoreFeb. 3, 2012 6:00 am
Friday Video: Buyer Beware? Read?MoreFeb. 2, 2012 6:00 am
In 2009,there were 27.5 million businesses in the United States, according to Office of Advocacy. Of these numbers there are approximately 60,000 practicing chiropractors in the United States and using the same census data from the Bureau of Labor and Statistics, 44% operate their own business. I?ll bet that when you began you chiropractic career you never imagined that you would rationalize...? Read?MoreJan. 31, 2012 2:40 pm
The age of the Internet has allowed many to make claims about who they are and they work they profess. There is a dire need for many to gain chiropractic marketing assistance to help increase patient volume. However there is a big difference with how someone coaches. When the instructor limits your time or tells you how to do something you might want to reconsider. In recent years, I have...? Read?MoreJan. 31, 2012 2:00 am
Chances are if you are reading this you are curious about how to get new patients into your practice. Did you ever wonder why it seems so easy for some and yet from time to time you tend to struggle with this issue? Are you curious if the other chiropractors have some magic formula for attracting patients or are just darned lucky? You will find it interesting to know that when it comes to...? Read?MoreJan. 30, 2012 8:25 am
Monday Focus ? I was on the phone coaching Rick recently when I asked so what have you done to move your business forward, the response was deafening ? ?Nothing.? The biggest issue why business does not move is not planning, is not money ? it is about procrastination and fear. Every business that you know of today began just like yours, small office, no money and no employees. Every busy begins...? Read?MoreJan. 30, 2012 8:03 am
Face it the last two years has been terrible. Clients changing their minds, money tightening and laws impacting interest rates and more importantly buying behavior. And with the recession has come droves of individuals competing in your space. Well if you are seeking methods to gain more prospects and more income then this is the session for you. International speaker, 8 time author (Split...? Read?MoreJan. 27, 2012 6:00 am
Friday Video: Chiropractic Marketing Success!? Read?MoreJan. 26, 2012 2:00 am
It is unbelievable that so many people think that they can sell. Selling like any other profession requires tenacity, patience and professionalism. Suggesting that anyone can sell is similar to saying anyone can be a surgeon, fly a plane or become an Olympic champion. Everyone has a certain set of innate qualities that allows them to excel at craft. And similar to any profession there are those...? Read?MoreJan. 25, 2012 5:28 pm
Monday Focus ? While awaiting a recent flight home a passenger befriended me speaking of all the ills in their business.The first question I asked was, ?What activities are you using to market the business?? The answer nothing. Folks, you cannot blame the economy, the weather, the president, the price of beef, local soybean growers etc for bad business if you are not doing anything to attract...? Read?MoreJan. 24, 2012 2:01 am
With the dawn of a new economy and a new year there are many individuals that continue to suffer and seek work. However there is a reason why some continue to struggle while others fight for positions. The rationale is sales and marketing. Business professionals must represent themselves as products. This requires the use of branding techniques similar to the big boys. It is incumbent to create...? Read?MoreJan. 20, 2012 9:02 am
FRIDAY VIDCAST: Building A Brand? Read?MoreJan. 19, 2012 2:01 am
If you are like many others and me you receive your share of junk or spam mail. From time to time I read through some of these for a laugh. Each day the garbage amazes me that some profess. Unfortunately some of these messages make it difficult to discern fact from fiction. However two of these caught my eye distinctly so that I can aid you. Both situations indicated that two gentleman were...? Read?MoreJan. 18, 2012 6:06 am
While taking care of office items the phone rang but it was the office manager for a chiropractic practice informing me of the principle who was immediately taken ill and rushed to the hospital. After several moments I discovered that Peter in December was having some bouts of forgetfulness - nothing urgent until he blacked out and was rushed to the hospital. During the analysis it turned out...? Read?MoreJan. 17, 2012 9:08 am
I am presenting a Webinar on February 16, 2012 regarding Time Management through my friends at AudioEducator.com Viewers of my blog get a big discount. Please use the coupon code "Stevens111" when registering. CLICK HERE FOR THE EVENT PAGE Here is more info on the event. I hope to see you there! Stress and burnout today are very high and very costly to organizations. The issue is that...? Read?MoreJan. 17, 2012 2:01 am
Listen, you can go to all of the networking meetings under the sun and collect hundreds of business cards while you?re at it but if you?re not hanging out with people you can do business with, you might make some new friends, you won?t necessarily grow your business. If you want to grow your business by networking it is imperative that you network with: people who are your ideal clients, people...? Read?MoreJan. 16, 2012 6:00 am
Monday Focus ? People are always adamant about making changes. There are those that hang onto abusive relationships, those that remain with crappy employers, those that take certain classes, live in certain neighborhoods etc. The reality is unless you make a change for the better you cannot complain. Change is not about risk, not about being stuck but rather cleansing oneself. I recall the...? Read?MoreJan. 13, 2012 12:57 pm
Jan. 12, 2012 2:01 am
There are times when wonders never cease to amaze me. I have built numerous alliances in my many years of business with some of these hosting my products. Recently one of my products on cold calling was sold on one of these sites. There is a special discount due to the alliance discounting the product to $10.00. However a consumer that purchased it was complaining that their $9 coupon was not...? Read?MoreJan. 10, 2012 2:04 am
Since I am from the East Coast I am enamored with pizza. From the large deep dish to the fabulous white pizza there is nothing that reminds me more about my experiences in Brooklyn then a good pizza. For many around the United States that have experienced a good pizza, they are always round and cut into pretty much equal triangles so everyone else gets a similar piece. And more expressly you...? Read?Morejeff garcia jeff garcia big east jesse james pearl harbor day discovery channel lea michele
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